On Being Sought

Seth Godin pens a short item item being found versus being sought and how this is of particular interest in a mobile and social world.

Query-less search

An examination of query-less, or parameter-less search in Google Operating System.  And the mention of a Google patent in the space.  And its ultimate integration in Google Now.  We explored the idea with MIT researchers.  A researcher writing a document would have parallel searches invoked by a combination of the domain the researcher was working in, and the previous writings of that researcher and their colleagues.   Links between these searches would be captured and presented as needed.

Search in an Augmented World

In SEO  a number of interesting implications for search in an augmented reality world.  Some obvious things here.  How do you add other dimensions to the search space?  The geographic is the obvious addition.  What is closest thing I want to find, using what medium of transportation?  And what does the resulting landscape, with combinations of real and abstract dimensions look like?  Wearable search devices, like glass, will make this yet more important.  " .... AR has experienced a slow evolution. While users have struggled with a fragmented ecosystem of AR apps, marketers have struggled with how to fit it into their marketing plans. But with the debut of Google Glass, all that is about to change. ... " 

Search Enigma

I have noticed that there is lots of hype in search and data mining spaces.    Intellectual property claimed that really adds nothing at all.  So I am always on the lookout for new fresh ideas.  Here is one, have not studied it in detail,  I am not involved, but I like the direction.  Will continue to follow.  Any thing specifically you would like me to look at in this space?